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Ambal Balakrishnan

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Top Stories by Ambal Balakrishnan

The High-Tech Direct Marketing Handbook is packed with 65 tips and techniques on demand generation strategy. We have invited Howard J. Sewell, the author of  The High-Tech Direct Marketing Handbook to  get an insider look into the making of this Handbook. Howard J. Sewell is president and founder of Connect Direct Inc. (CDI), a full-service agency with offices in Seattle and Silicon Valley specializing in demand generation and lead management for high-technology companies.  Prior to founding CDI in 1990, Howard was a marketing manager for software giant Oracle Corporation.  When not running his company and working with clients, he is a frequent contributor to online publications on demand generation, lead nurturing, social media, and other topics, and also writes his agency’s blog, Direct Connections. Howard J. Sewell Blog Direct Connections Twitter HJSewell Ambal... (more)

Bernie Borges' Marketing 2.0 Social Media Book

Social Media on Ulitzer Bernie Borges' new book: Marketing 2.0: Bridging the Gap between Seller and Buyers through Social Media Marketing. Bernie's book aims to give a macro view of social media marketing with a focus on "what it is" and "how" small and medium size businesses (SMB) can develop a strategy, implement it and measure results. Marketing 2.0: Bridging the Gap between Seller and Buyers through Social Media Marketing covers these topics: Marketing 2.0 What is Web 2.0 and Social Media? Think Like a Publisher: Content Marketing The Lifecycle of Interaction in Social Media Ma... (more)

ClickInsights: Social Media Marketing in 2010

How will social media marketing evolve in 2010? We have invited 2 Social Media Icons - Pam Brossman and Chris Garrett - to shed light on the following question: "What do you foresee as the biggest change that will happen in social media marketing in 2010? How should marketers and businesses adapt to this change?". Read on to get their insights. Chris Garrett Blog ChrisG Twitter chrisgarrett "Just having "cares" in your Twitter name is not enough" Chris Garrett's Bio Chris Garrett is an internet consultant, writer, web geek and co-author of the popular ProBlogger Book. Since 1994,... (more)

Great Social Media & Content Marketing Quotes in 2009

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